{"id":76189,"date":"2026-08-25T12:51:29","date_gmt":"2026-08-25T19:51:29","guid":{"rendered":"https:\/\/www.shutterfly.com\/ideas\/?p=76189"},"modified":"2026-08-25T15:25:57","modified_gmt":"2026-08-25T22:25:57","slug":"how-much-do-photo-books-cost-pricing-guide","status":"publish","type":"post","link":"https:\/\/www.shutterfly.com\/ideas\/how-much-do-photo-books-cost-pricing-guide\/","title":{"rendered":"How Much Do Photo Books Cost? Pricing Guide"},"content":{"rendered":"

Creating a photo book<\/a> doesn\u2019t come down to one flat price. The total cost depends on the size, cover type, page style, and how many pages you add.<\/p>\n

Photo books typically start around $25 for softcover options and can exceed $150 for premium layflat or leather albums, with final pricing depending on size, page count, and upgrades.<\/p>\n

Shutterfly photo books start with a base price that includes 20 pages, and from there, you can customize everything from softcover books for everyday moments to premium layflat albums designed for milestone memories.<\/p>\n

It’s also important to remember that the starting price isn’t always the final price you’ll pay. Shutterfly regularly offers promotions throughout the year, and those offers can significantly lower the cost of many photo book formats.<\/p>\n

This guide breaks down standard pricing, explains the factors that affect cost, and includes examples of how promotions can change the final price of your photo book.<\/p>\n

Last pricing update: August 2026<\/strong><\/p>\n

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Explore Shutterfly Deals<\/a><\/em><\/p>\n

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Shutterfly Photo Book Pricing at a Glance<\/h2>\n

Photo book pricing depends on factors like size, cover type, page style, and total page count. Every Shutterfly photo book includes 20 pages in the starting price, with additional pages available for an added cost. The table below shows standard starting prices before any promotions or discounts are applied.<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
Book Type<\/th>\nSize<\/th>\nStarting Price (20 Pages)<\/th>\nCost Per Additional Page<\/th>\n<\/tr>\n<\/thead>\n
Softcover<\/td>\n8\u00d78<\/td>\n$24.98<\/td>\n$1.09<\/td>\n<\/tr>\n
Softcover<\/td>\n10\u00d710<\/td>\n$33.73<\/td>\n$2.69<\/td>\n<\/tr>\n
Hardcover (Glossy)<\/td>\n8\u00d78<\/td>\n$39.98<\/td>\n$1.84<\/td>\n<\/tr>\n
Hardcover (Glossy)<\/td>\n10\u00d710<\/td>\n$56.23<\/td>\n$2.74<\/td>\n<\/tr>\n
Hardcover (Matte)<\/td>\n10\u00d710<\/td>\n$71.22<\/td>\n$2.74<\/td>\n<\/tr>\n
Standard Layflat<\/td>\n10\u00d710<\/td>\n$96.23<\/td>\n$2.99<\/td>\n<\/tr>\n
Deluxe Layflat<\/td>\n10\u00d710<\/td>\n$136.23<\/td>\n$3.49<\/td>\n<\/tr>\n
Premium Leather Layflat<\/td>\n10\u00d710<\/td>\n$193.73<\/td>\n$3.49<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

These prices reflect standard list prices and do not include optional upgrades, shipping, taxes, or promotional discounts.<\/p>\n

Example Prices During Common Promotions<\/h3>\n

Shutterfly regularly offers promotions on photo books throughout the year. While offers vary, percentage-off discounts can significantly reduce the final cost of your order. The examples below show how photo book prices would change during a 20% off or 50% off promotion.<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
Book Type<\/th>\nList Price<\/th>\n20% Off Example<\/th>\n50% Off Example<\/th>\n<\/tr>\n<\/thead>\n
Softcover 8\u00d78<\/td>\n$24.98<\/td>\n$19.98<\/td>\n$12.49<\/td>\n<\/tr>\n
Softcover 10\u00d710<\/td>\n$33.73<\/td>\n$26.98<\/td>\n$16.87<\/td>\n<\/tr>\n
Hardcover (Glossy) 8\u00d78<\/td>\n$39.98<\/td>\n$31.98<\/td>\n$19.99<\/td>\n<\/tr>\n
Hardcover (Glossy) 10\u00d710<\/td>\n$56.23<\/td>\n$44.98<\/td>\n$28.12<\/td>\n<\/tr>\n
Hardcover (Matte) 10\u00d710<\/td>\n$71.22<\/td>\n$56.98<\/td>\n$35.61<\/td>\n<\/tr>\n
Standard Layflat 10\u00d710<\/td>\n$96.23<\/td>\n$76.98<\/td>\n$48.12<\/td>\n<\/tr>\n
Deluxe Layflat 10\u00d710<\/td>\n$136.23<\/td>\n$108.98<\/td>\n$68.12<\/td>\n<\/tr>\n
Premium Leather Layflat 10\u00d710<\/td>\n$193.73<\/td>\n$154.98<\/td>\n$96.87<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Example prices are provided for illustrative purposes only. Actual discounts, product eligibility, and final pricing may vary based on current offers and promotion terms.<\/em><\/p>\n

Whether you’re creating a simple softcover photo book or a premium layflat album, promotions can help reduce the overall cost while still giving you access to the same customization options, page layouts, and premium finishes. Be sure to check current photo book offers before placing your order to see what savings may be available.<\/p>\n<\/div>\n

What Affects the Price of a Photo Book?<\/h2>\n

The total cost of your photo book can vary quite a bit depending on how you customize it. Here are the main factors that impact pricing:<\/p>\n